Our Thoughts

We are strategic thought-leaders passionate about creative approaches to marketing and business growth. We continuously stay connected and share our thoughts for inspiration.

DSP Graphic

Using a DSP for B2B!

When learning about media lately, you may wish Google Translate had a “marketer” option. Buzz words like programmatic, DSPs, audience segmentation, artificial intelligence, predictive behavior,

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Marketing Minutes

Boba Tea Goes Boba-Less

With the advent of global tapioca-ball supply-chain hiccups, boba tea companies are struggling to rebrand. Chewy Boba Company might now become Company, Daboba might turn

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Marketing Minutes

A Helicopter on Mars

First of all, we’d like to congratulate NASA’s recent Mars Rover, Perseverance, on her new child, Ingenuity. The kid might get made fun of in

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Cocktails with Creatives

AR/VR

There’s a lot of confusion between augmented reality (AR) and virtual reality (VR). Watch this episode to learn more about the differences, new tools, and

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