Our Thoughts

We are strategic thought-leaders passionate about creative approaches to marketing and business growth. We continuously stay connected and share our thoughts for inspiration.

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It’s All in Your Head

The Brilliant Psychology of Challenger Brands You’re a Coca-Cola big wig. You step off your coke-red jet, replete with a 4,000pt logo that raps
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You Should Be Investing in Podcast Advertising (2021)

Ahem ahem… just getting my podcast voice ready. As of May 2021, there are 2,000,000 podcasts, and 48 million episodes to listen to… 48 MILLION!
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Telemedicine

Almost a hundred years ago an inventor by the name of Hugo Gernshbacher envisioned a device that would phase out risky visits to the
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Current Social Media Recommendation for Brands

There is a lot of anxiety, confusion, and stress around the current pandemic, the Coronavirus, now commonly referred to as COVID-19. For social media,
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IGTV – is it for you?

We LOVE IGTV and have some exciting things in store for our clients in 2020. It’s exploding, but a lot of people still don’t
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Healthcare Advertising – It’s Time To Get Emotional

When you were a kid, chances are you thought about growing up to be a doctor at some point. As a doctor, you get
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Why Every Business Should Be Using Content Marketing

Back in the day, every town had a hardware store, a grocery store, a barber shop, and any other vendor you could ever need.
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A Tale of Two Logos

Identifying marks, logos, and icons are all crucial elements to a brand’s identity. They are the main image that separates the brand from any
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